Kuna. Brand Guidelines

Platform:

iOS, Android, Web

Role:

Lead Product Designer, Art Director

About

What was this project about?

Kuna is a new generation Crypto Financial Platform that gives customers the essential freedom of capital with no borders. Kuna allows users to exchange, convert and to make payments in both fiat money and cryptocurrency. 

Goal

What was a specific and measurable objective?

At the present time, there are 7 products in the company portfolio, the main one being Kuna Exchange Kuna.io. We want to make all products consistent and recognizable. We need to develop a Kuna brand development strategy.

To implement the future Kuna Brand across all web, mobile view, iOS, Android platforms, we need Brand Guidelines.

What we did

What was accomplished?

Together with my team, we have developed brand guidelines that encompass the following areas:

  • Layout

  • Typography

  • Brand assets

  • Digital palette

  • Iconographic

  • 3D illustrations

  • Products

  • Social Media

  • Brand campaign

Platform:

iOS, Android, Web

Role:

Lead Product Designer, Art Director

About

What was this project about?

Kuna is a new generation Crypto Financial Platform that gives customers the essential freedom of capital with no borders. Kuna allows users to exchange, convert and to make payments in both fiat money and cryptocurrency. 

Goal

What was a specific and measurable objective?

At the present time, there are 7 products in the company portfolio, the main one being Kuna Exchange Kuna.io. We want to make all products consistent and recognizable. We need to develop a Kuna brand development strategy.

To implement the future Kuna Brand across all web, mobile view, iOS, Android platforms, we need Brand Guidelines.

What we did

What was accomplished?

Together with my team, we have developed brand guidelines that encompass the following areas:

  • Layout

  • Typography

  • Brand assets

  • Digital palette

  • Iconographic

  • 3D illustrations

  • Products

  • Social Media

  • Brand campaign

Platform:

iOS, Android, Web

Role:

Lead Product Designer, Art Director

About

What was this project about?

Kuna is a new generation Crypto Financial Platform that gives customers the essential freedom of capital with no borders. Kuna allows users to exchange, convert and to make payments in both fiat money and cryptocurrency. 

Goal

What was a specific and measurable objective?

At the present time, there are 7 products in the company portfolio, the main one being Kuna Exchange Kuna.io. We want to make all products consistent and recognizable. We need to develop a Kuna brand development strategy.

To implement the future Kuna Brand across all web, mobile view, iOS, Android platforms, we need Brand Guidelines.

What we did

What was accomplished?

Together with my team, we have developed brand guidelines that encompass the following areas:

  • Layout

  • Typography

  • Brand assets

  • Digital palette

  • Iconographic

  • 3D illustrations

  • Products

  • Social Media

  • Brand campaign

The End